Expertise
SEO and search engine optimisation
Between Paris and Luxembourg, for teams on site or hybrid, I improve the visibility of websites on search engines through a complete SEO strategy: technical, content and performance tracking.
- SEO audits and technical optimisation
- Keyword research and content optimisation
- Tracking of rankings, traffic and conversions
In practice
What I can do
My dual profile lets me work on SEO from both sides: in the code of the site and in its content.
Technical SEO
Site structure, indexing, performance, mobile friendliness and Core Web Vitals. My WordPress technical SEO checklist lists the points I check before every launch.
Content and keywords
Search-intent research, content strategy, tag and semantic optimisation.
Measurement
Tracking of rankings and traffic with Google Analytics, Search Console and SEMrush, followed by actionable recommendations.
Method
How I work
A clear method to improve a site’s visibility over the long term.
01
SEO audit
Analysing the site to identify blockers and opportunities.
02
Technical optimisation
Improving structure, performance and indexing.
03
Keyword research
Identifying the relevant queries to attract qualified traffic.
04
Content optimisation
Content that meets the expectations of users and search engines.
05
Performance tracking
Analysing results to adjust the strategy.
06
Recommendations
Concrete, prioritised actions to keep improving.
Tools
Tools and technologies
- Google Search Console
- Google Analytics
- SEMrush
- Ahrefs
- Rank Math
- Looker Studio
- WordPress
References
Related projects
Chami Agro
E-commerce · Web design · WordPress
Online shop for Ivorian food products: design and build of the WordPress website, according to the client’s vision and tastes.
Make a Move
Web design · SEO · Social media
Media site covering fleets and professional mobility: web design and SEO, photo and video content, social media, Mailchimp emailing and events (Electric Test Days, BikeToWork).
Domotiko
WordPress · Content · Email
Media site about home automation and smart homes: WordPress development (HTML, CSS), content management, email marketing and campaigns.
FAQ
Frequently asked questions
How long does it take to see results?
SEO is a medium- to long-term effort. First effects can show within a few weeks, but it is continuous optimisation that delivers lasting results.
Can you improve the SEO of an existing site?
Yes. Technical and content optimisations can significantly improve the performance of a site that is already live.
Do you apply these methods to your own site?
Yes: this website went through a full audit (tags, sitemap, alt texts, performance, security) and serves as a testing ground.
What kind of role are you looking for?
A permanent position in digital marketing, SEO or WordPress development, in Paris, elsewhere in France or in Luxembourg.
Hiring? Let’s talk.
I am looking for a permanent position as a WordPress developer or digital marketing specialist, in Paris, elsewhere in France or in Luxembourg.